Acton Institute Powerblog Archives

Post Tagged 'Millennials'

Chris ‘Ashton’ Kutcher on Opportunity as Hard Work

PowerBlog readers will be excused for missing this, as I suspect there are not many who frequent the MTV Teen Choice Awards. But don’t let your skepticism prevent you from watching this video of Ashton (really, “Christopher Ashton”) Kutcher’s acceptance speech, in which he exhorts the younger generation to get its hands dirty with hard work: http://www.youtube.com/watch?v=zuBSRC1zpHw Continue Reading...

Mass Marketing to Millennials: A Marxist Paradigm?

A recent Boston Globe headline reads: “Marketing to millennials can be a tough sell.” The article relates the differing approaches of Campell’s, Lindt USA, and GE when it comes to marketing to Millennials, highlighting a general skepticism and indifference toward advertising in the target demographic: For instance, marketing materials for GE’s Artistry series of low-end appliances featuring retro design touches, due out this fall, says it focuses on “the needs of today’s generation of millennials and their desire to uniquely express themselves.” Continue Reading...

Before and Beyond Vocation

Discussions about faith-work integration are on the rise, with an ever-increasing number of related books, sermons, and blog posts (ahem) appearing with every passing day. Over at Faith, Work & Culture, Jeff Haanen poses a challenging question to the movement, asking, “Is the faith and work movement just for white guys?” Continue Reading...

The Impious Legacy of US Education

“Even the conventional everyday morality,” writes Vladimir Solovyov, demands that a man should hand down to his children not only the goods he has acquired, but also the capacity to work for the further maintenance of their lives. Continue Reading...

Are Young Millennials Less Religious or Simply Young?

Joe Carter recently posted a summary of a new study conducted jointly by Public Religion Research Institute and Georgetown University’s Berkley Center for Religion, Peace, and World Affairs that shows that college-aged Millennials (18-24 year olds) “report significant levels of movement from the religious affiliation of their childhood, mostly toward identifying as religiously unaffiliated.” Continue Reading...

Millennials Embrace the Entrepreneurial Vocation

A recent study by Millennial Branding reveals that “Owner” is the fifth most popular job title [listed on Facebook] for Gen-Y [i.e., Millennials] because they are an entrepreneurial generation. Even though most of their companies won’t succeed, they are demonstrating an unprecedented entrepreneurial spirit. Continue Reading...
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