The fitness of fast food

by Jordan J. Ballor • July 11, 2005

In a recent commentary criticizing the fast food tax, I wrote,

the fast food industry is really too easy a target for the government. Besieged by the media and public opinion (consider the popularity of the film Super Size Me), quickservice restaurants have gotten the reputation for being extremely unhealthy.

But the truth of the matter is more complex. The National Restaurant Association reports that two-thirds of quickservice restaurants have added low-carb options to their menus. As usual, the service industry responds quickly and efficiently to customer demands.

Here’s some more proof: “NEW MENU CHOICES: Fast food changes quickly,” by Caron Alarab, The Detroit Free Press, July 8, 2005

Jordan J. Ballor

Jordan J. Ballor (Dr. theol., University of Zurich; Ph.D., Calvin Theological Seminary) is director of research at the Center for Religion, Culture & Democracy, an initiative of the First Liberty Institute. He has previously held research positions at the Acton Institute and Vrije Universiteit Amsterdam, and has authored multiple books, including a forthcoming introduction to the public theology of Abraham Kuyper. Working with Lexham Press, he served as a general editor for the 12 volume Abraham Kuyper Collected Works in Public Theology series, and his research can be found in publications including Journal of Markets & Morality, Journal of Religion, Scottish Journal of Theology, Reformation & Renaissance Review, Journal of the History of Economic Thought, Faith & Economics, and Calvin Theological Journal. He is also associate director of the Junius Institute for Digital Reformation Research at Calvin Theological Seminary and the Henry Institute for the Study of Christianity & Politics at Calvin University.

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